Survey on brand owners’ risks, needs and incentives when switching to bio-based

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Survey on brand owners’ risks, needs and incentives when switching to bio-based

Did you know that the bioeconomy has a turnover of €2.3 trillion and accounts for 8.2% of the workforce in the European Union?

The bioeconomy is a central element to the growth of the economy overall, and brand owners are one of the main drivers to boost it when they decide to switch from fossil-based to bio-based approaches. But too often, brand owners are reluctant to invest in taking a bio-based approach due to perceived risks and uncertainties.

At BIOSWITCH, we want to shape solutions to mitigate brand owners’ perceived risks, but first we need to understand them!

  • Which are the main barriers preventing companies from switching to bio-based?
  • What are the motivating factors for brand owners to take bio-based approaches?

Help us find this out by filling in our survey on brand owners’ risks, needs and incentives when switching to bio-based.

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